Industry Research

The 2025 Trends Report from the Incentive Research Foundation highlights key trends in the world of rewards and recognition. While incentives continue to be an effective tool that businesses use to gain a competitive advantage, the report shares that programs will see shifts in response to evolving corporate priorities, changing audience preferences, and the need for something new. (Jan 2025)

The Incentive Research Foundation’s 2025 Industry Outlook Study provides an optimistic forecast for non-cash rewards programs in 2025. Non-cash rewards are poised for growth as companies look to engage their employees. Download the report to see their study results (Dec 2024).

This article from Sales & Marketing Management provides the Golden Rule for those selling through channel partners. Five secrets for channel sales incentive success are also shared. These helpful tips will prove helpful in planning a successful channel partner program.

This focus report from Sales & Marketing Management shares a collection of articles with insights and tips on improving B2B sales. The cover story, Building Business Partnerships for Long-Term Success, includes quotes from Hinda’s own Theresa Thomas, as well as from a couple of Hinda Reseller Partners.

The Incentive and Engagement Solution Providers (IESP), a strategic industry group within the Incentive Marketing Association (IMA), sponsored a comprehensive survey in 2023 aimed at uncovering the latest trends, preferences, and strategies in the rewards industry. Download this summary report to see their study results.

This presentation by the Incentive Federation provides guidance on tax regulations relating to incentive, recognition and safety programs.

This infographic by the Incentive Federation provides visual guidance on tax regulations relating to incentive, recognition and safety programs.

This Academic Research in Action piece from the Incentive Research Foundation offers great perspective and research supporting the positive impact of non-cash awards on performance. The findings show that people will increase effort and achieve greater performance towards awards they can mentally separate from salary.

Includes best practices and valuable tips from incentive experts. Their insights were gathered during interviews and research, providing practical guidance for managers and others who design reward programs. Published by the Incentive Research Foundation (2021).

This tool from the Incentive Research Foundation offers general budgeting guidelines for broad-based employee recognition programs. Their guidelines offer budget suggestions based on industry averages and best practices.