Electronics continued to lead the quarter, with Apple once again capturing the majority of top redemption spots in both dollars and units. AirPods® are everywhere on this quarter’s recap, with the new AirPods Pro® 3 emerging as the category’s top performer. The Apple Watch® Series 11 also secured a place among the top redemptions, reinforcing ongoing demand for connected devices that deliver everyday convenience and entertainment.

Home rewards reflected a continued focus on practical value and long-term utility. Antwerp precious metals remained category leaders, with both the 1-ounce Silver Coin and Silver Coin 6-Pack ranking among the top dollar redeemers. Everyday household solutions also performed well, including the Cuisinart® Air Fryer Toaster Oven and Dyson V11 Cordless Vacuum. In unit volume, redeemers favored useful essentials such as digital thermometers, food storage solutions, flashlights and kitchenware.

Personal rewards highlighted interest in travel-ready accessories, fashion items and meaningful gifts. Sunglasses from Ray-Ban® Meta and Costa Del Mar®, luxury fragrance from Giorgio Armani and premium luggage led the category in redemption dollars. Jewelry and personal accessories dominated unit volume, with necklaces, earrings, toiletry kits and RFID wallets proving especially popular among redeemers.

Recreation continued to showcase strong demand for outdoor experiences and leisure-focused rewards. The YETI® Roadie® 24 Hard Cooler topped dollar redemptions, while the Blackstone Original 36-Inch Omnivore Griddle and additional YETI® coolers remained standout performers. Titleist® Pro V1 golf balls ranked highly in both dollars and units, alongside outdoor lighting, gaming and seasonal recreation products that supported active lifestyles and summer enjoyment.