This article from Sales & Marketing Management provides the Golden Rule for those selling through channel partners. Five secrets for channel sales incentive success are also shared. These helpful tips will prove helpful in planning a successful channel partner program.
This focus report from Sales & Marketing Management shares a collection of articles with insights and tips on improving B2B sales. The cover story, Building Business Partnerships for Long-Term Success, includes quotes from Hinda’s own Theresa Thomas, as well as from a couple of Hinda Reseller Partners.
The Incentive and Engagement Solution Providers (IESP), a strategic industry group within the Incentive Marketing Association (IMA), sponsored a comprehensive survey in 2023 aimed at uncovering the latest trends, preferences, and strategies in the rewards industry. Download this summary report to see their study results.
This presentation by the Incentive Federation provides guidance on tax regulations relating to incentive, recognition and safety programs.
This infographic by the Incentive Federation provides visual guidance on tax regulations relating to incentive, recognition and safety programs.
This report provides summarized results of the 2022 Marketplace Estimate Study. U.S. businesses report spending $176 billion on sales, employee, channel/distributor, and customer loyalty incentives, as well as corporate gifting during the past year.
Employers need to recalibrate the relationship they have with employees for better engagement and retention. This eBook outlines four pillars of the employee/employer relationship and provides tips to attract and engage a new breed of employee – one that expects different things from their employers.
This easy-to-read graphic summarizes the results of the 2022 Marketplace Estimate Study. U.S. businesses report spending $176 billion on sales, employee, channel/distributor, and customer loyalty incentives, as well as corporate gifting during the past year.
Virtually every company can divide their sales force into a bell curve. Learn how small improvements in the performance of your mid-level performers can generate big results. This brief eBook provides valuable insights on the critical role these key members of your sales team can play in growing sales.
This collaborative study was conducted by the Loyalty Academy, Wise Marketer Research Services and Engage People. The focus of their study was the emerging trend in loyalty programs to allow consumers to convert points to real currency, commonly referred to as “Pay with Points.”
This Academic Research in Action piece from the Incentive Research Foundation offers great perspective and research supporting the positive impact of non-cash awards on performance. The findings show that people will increase effort and achieve greater performance towards awards they can mentally separate from salary.
Includes best practices and valuable tips from incentive experts. Their insights were gathered during interviews and research, providing practical guidance for managers and others who design reward programs. Published by the Incentive Research Foundation (2021).
